How to Create a College Recruiting Video That Stands Out to Coaches

Creating a college recruiting video certainly takes thought, time, and effort, but, if done correctly, the opportunities that result from the quality video certainly pay off. You may be wondering how to even go about making a college recruiting video, and, if so, we’re here to help!

• Ensure you have the correct equipment, like a camera, tripod, lighting, microphone, and audio. 
  • Although the video you’re creating may require a slight budget, it’s ultimately worth the investment. 
  • Ensuring that proper video editing software is available, in addition to finding the right camera angles to capture, will lead to a worthwhile production. 
• Coaches like to see drills and set-up shots, but they also appreciate the game footage, workouts, and weight room shots as well. 
  • If you’re including game footage, make sure to note which number and position you play for ultimate clarity. 
  • You can always include highlight film or trick shots. Coaches appreciate variety and personality along with technicality and skill work.
• Student-athletes certainly have access to smartphones, and those can be used for one-off footage.
  • It’s always best to use a high-quality camera or video camera for the best production. 

Although earning a scholarship doesn’t ride completely on the recruitment video, it’s certainly a large piece of the process, especially if a coach has yet to see you compete at a tournament or camp.

The final touch would be to review your film, add music where you see fit, publish to YouTube, and send with your communication points to the coaches at your schools of interest.